24-mile skydive a boon for YouTube, social media

By OSKAR GARCIA,Associated Press Updated at 2012-10-14 20:56:56 +0000

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  • 2012-10-14 20:55:44 UTC
    23d75150fb4ef81c1d0f6a706700fd3d The capsule, bottom left, and attached helium balloon carrying Felix Baumgartner lifts off as he attempts to break the speed of sound with his own body by jumping from a space capsule lifted by a helium balloon, Sunday, Oct. 14, 2012, in Roswell, N.M.


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    Bcefa055fb8bf91c1d0f6a706700f9e4 In this photo provided by Red Bull, pilot Felix Baumgartner of Austria is seen in a screen at mission control center in the capsule during the final manned flight for Red Bull Stratos in Roswell, N.M. on Sunday, Oct. 14, 2012.


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    C9415890fb8bf91c1d0f6a706700fdca In this photo provided by Red Bull, Pilot Felix Baumgartner of Austria steps out from his trailer during the final manned flight for Red Bull Stratos in Roswell, N.M. on Saturday, Oct. 14, 2012.


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    Diaalnews In this photo provided by Red Bull, Eva Baumgartner of Austria watches her son, Felix Baumgartner, as he attempts to break the speed of sound with his own body by jumping from a space capsule lifted by a helium balloon, Sunday, Oct. 14, 2012, in Roswell,


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    Ppc-4 In this photo provided by Red Bull, pilot Felix Baumgartner of Austria is seen in a screen at mission control center in the capsule during the final manned flight for Red Bull Stratos in Roswell, N.M. on Sunday, Oct. 14, 2012.

Felix Baumgartner's 24-mile skydive from the stratosphere on Sunday was a boon for social networks as millions of users shared in the wonder of the moment from their computers, tablets and phones.

Here's a look at how the world, through the Internet, watched the jump.

YOUTUBE:

As Baumgartner ascended in the balloon, so did the number of viewers watching YouTube's live stream of the event. Its popularity grew as the moment of the jump drew closer, as people kept sharing links with each other on Twitter and Facebook and websites embedded the stream.

Nearly 7.3 million viewers were watching as Baumgartner sat on the edge of the capsule, moments before the jump.

In the United States, the opportunity to watch the jump on TV was limited to the Discovery Channel, though more than 40 television networks in 50 total countries carried the lived feed, organizers said. It was streamed by more than 130 digital outlets.

FACEBOOK:

After Baumgartner landed, sponsor Red Bull posted a picture of the daredevil on his knees to Facebook. In less than 40 minutes, the picture was shared more than 29,000 times and generated nearly 216,000 likes and more than 10,000 comments. Immediately after the jump, Red Bull solicited questions for Baumgartner through Facebook and Twitter, promising to answer three at a post-jump news conference.

TWITTER:

During the jump and the moments after Baumgartner safely landed, half the worldwide trending topics on Twitter had something to do with the jump — pushing past tweets about Justin Bieber and seven NFL football games being played at the same time. Celebrities of all kinds weighed in, including athletes, actors and high-profile corporate executives.

"It's pretty amazing that I can watch, live on my computer, a man riding a balloon to the edge of space so he can jump out of it. (hashtag)TheFuture," tweeted Wil Wheaton, who acted in the iconic science-fiction series "Star Trek: The Next Generation."

"Felix Baumgartner is a boss," tweeted Jozy Altidore, a soccer player for the U.S. men's national team.

REDDIT:

Two threads related to the jump made the front page of Reddit. Users quickly upvoted a request for Baumgartner to participate in an "Ask Me Anything" on the site, where users pepper someone on the site with questions about anything they want. President Barack Obama held court as the subject of a similar thread in August.

Nearly 29,000 users weighed in on a separate thread about the jump itself, voting it up and down and robustly commenting.

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